הפאזל של המוטיבציה
29,532,873 views | דן פינק • TEDGlobal 2009
דן פינק, העוסק בניתוח תעסוקתי, בוחן את חידת המוטיבציה. הוא מתחיל עם עובדה המוכרת למדענים חברתיים אך אינה מוכרת למנהלים: תגמולים מסורתיים לא תמיד יעילים כמו שאנו חושבים. הקשיבו לסיפורים מאירי עיניים -- ואולי, לדרך חדשה.
דן פינק, העוסק בניתוח תעסוקתי, בוחן את חידת המוטיבציה. הוא מתחיל עם עובדה המוכרת למדענים חברתיים אך אינה מוכרת למנהלים: תגמולים מסורתיים לא תמיד יעילים כמו שאנו חושבים. הקשיבו לסיפורים מאירי עיניים -- ואולי, לדרך חדשה.
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About the speaker
Daniel H. Pink is the author of several provocative, bestselling books about business, work, creativity and behavior.
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Readings on self-determination theory
Much of the work I write about in Drive comes out of the University of Rochester. You can find a great selection of academic papers on self-determination theory online.
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Learn more
This talk was presented at an official TED conference. TED's editors chose to feature it for you.
Sign up for a Drive workshop and find out what motivates you.