Dan Ariely

Onze gebrekkige morele code

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Gedragseconoom Dan Ariely bestudeert de fouten in onze morele code: de redenen waarom wij denken dat het (soms) oké is om bedrog te plegen of te stelen. Studies wijzen uit dat we inderdaad voorspelbaar irrationeel handelen en dat we beïnvloed worden op manieren die we niet kunnen vatten.

About the speaker
Dan Ariely · Behavioral economist

The dismal science of economics is not as firmly grounded in actual behavior as was once supposed. In "Predictably Irrational," Dan Ariely told us why.

The dismal science of economics is not as firmly grounded in actual behavior as was once supposed. In "Predictably Irrational," Dan Ariely told us why.