Dan Ariely:
Controlamos as nossas decisões?

EG 2008 · 17:26 · Filmed Dec 2008
Watch next...
Dan Ariely: Our buggy moral code

Share this idea

Total views
TED Talks are free
thanks to support from

O economista comportamental Dan Ariely, autor de "Previsivelmente Irracional", usa ilusões óticas clássicas e as suas inesperadas (e por vezes chocantes) descobertas para mostrar que não somos tão racionais como pensamos, quando tomamos decisões.

Behavioral economist
The dismal science of economics is not as firmly grounded in actual behavior as was once supposed. In "Predictably Irrational," Dan Ariely told us why. Full bio



Enthusiastically agree? Respectfully beg to differ? Have your say here.

2000 characters remaining
Don't have an account? Sign up now — it's fast and free.
Sort comments by
There are currently no comments for this talk.