Ideas worth spreading

Dan Ariely chiede: "Abbiamo il controllo sulle nostre decisioni?"

8,149,046 views | Dan Ariely • EG 2008

L' economista comportamentale Dan Ariely, autore di Irrazionalità Prevedibile (Predictably Irrational), usa classiche illusioni ottiche e le sue scoperte controintuitive (ed a volte scioccanti) per dimostrare che non siamo così razionali come crediamo quando prendiamo le nostre decisioni.

L' economista comportamentale Dan Ariely, autore di Irrazionalità Prevedibile (Predictably Irrational), usa classiche illusioni ottiche e le sue scoperte controintuitive (ed a volte scioccanti) per dimostrare che non siamo così razionali come crediamo quando prendiamo le nostre decisioni.

This video is a TED "Best of the Web" pick, featuring a remarkable idea available on the internet from an independent creator. This idea didn’t come from TED, but TED is thrilled to spread it. TED's editors chose to feature it for you.

About the speaker

Dan Ariely

Behavioral economist

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Dan Ariely questions the forces that influence human behavior and the irrational ways we often behave.

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About Best of the Web

Best of the Web, like the rest of TED.com, involves compelling people and ideas. But unlike TED Talks, these videos don't come from TED or our partner conferences: they're curated from around the internet, drawing on freely available videos from creators with an idea worth spreading.

This video is a TED "Best of the Web" pick, featuring a remarkable idea available on the internet from an independent creator. This idea didn’t come from TED, but TED is thrilled to spread it. TED's editors chose to feature it for you.