Tobacco causes more than seven million deaths every year -- and many of us are far more complicit in the problem than we realize. In a bold talk, oncologist Dr. Bronwyn King tells the story of how she uncovered the deep ties between the tobacco industry and the entire global finance sector, which invests our money in cigarette companies through big banks, insurers and pension funds. Learn how Dr. King has ignited a worldwide movement to create tobacco-free investments and how each of us can play a role in ending this epidemic.

Bronwyn King: You may be accidentally investing in cigarette companies

You may be accidentally investing in cigarette companies

Discovering investments in tobacco through super funds, an oncologist ignites a global movement for tobacco-free finance.

Tobacco's global death toll of 7M yearly prompts a call for finance leaders to exclude tobacco investment, aligning with UN goals.

A shift in finance: Over $6B redirected from tobacco investments, proving societal impact and profitability can coexist.