Name: To help solve global problems, look to developing countries
Uploaded: 2019-12-12T20:51:19Z
Duration: 9 min 38 s
Description: To address the problem of counterfeit goods, African entrepreneurs like Bright Simons have come up with innovative and effective ways to confirm products are genuine. Now he asks: Why aren't these solutions everywhere? From password-protected medicines to digitally certified crops, Simons demonstrates the power of local ideas -- and calls on the rest of the world to listen up.

To address the problem of counterfeit goods, African entrepreneurs like Bright Simons have come up with innovative and effective ways to confirm products are genuine. Now he asks: Why aren't these solutions everywhere? From password-protected medicines to digitally certified crops, Simons demonstrates the power of local ideas -- and calls on the rest of the world to listen up.

Bright Simons: To help solve global problems, look to developing countries

To help solve global problems, look to developing countries

From Africa to India, innovative solutions enhance trust in products, challenging global preconceptions about technology's origins.

Innovative codes on medicine packs in Egypt ensure their authenticity, safeguarding against the prevalent counterfeit menace.

From digitizing seed certification in Kenya to vaccine verification in Ghana, local tech provides global solutions to pervasive fraud.