Ideas worth spreading

How to get everyone to care about a green economy

1,725,502 views | Angela Francis • TEDxLondonWomen

How do you get the environment to the top of everyone's priority list? You can't, says climate advocate Angela Francis -- but you can get them to care about improving their lives. In this pragmatic talk, she shares her playbook for helping even the most skeptical among us see the benefits of a greener economy on their health, wealth and well-being.

How do you get the environment to the top of everyone's priority list? You can't, says climate advocate Angela Francis -- but you can get them to care about improving their lives. In this pragmatic talk, she shares her playbook for helping even the most skeptical among us see the benefits of a greener economy on their health, wealth and well-being.

This talk was presented to a local audience at TEDxLondonWomen, an independent event. TED's editors chose to feature it for you.

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Find out more about how we green the economy in a way that also addresses inequality and injustice from the IPPR Environmental Justice Commission.

Find out more about how we green the economy in a way that also addresses inequality and injustice from the Scottish Government Just Transition Commission.

About the speaker

Angela Francis

Champion for the green economy

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Angela Francis finds ways to work on changing our human systems -- energy, production, consumption, transport and planning -- to bring them in line with our environment.

WWF & IPPR | 2019 | Article

Putting people at the heart of the Green Transition

This collection provides a number of examples from leading figures on what a just transition could mean for different sectors of the economy and parts of the country and, importantly, they suggest how it could be delivered in a way that would secure widespread public support.

Angela Francis | Inside Track, 2016 | Article

"5 things you should know about industrial strategy"

My interest in just transition started from my work on industrial strategy, a key tool in transition to a green economy, and coming out of a recession, vital to address regional and economic inequality that provides fuel for populism.

Martin Sandbu | Princeton, 2020 | Book

The Economics of Belonging

Sandbu looks at the causes of widening inequality and the policy choices that could have been made to prevent it. Greening the economy is not the starting point for this book but it’s lessons on policy responses to major shifts in technology, industry and sources of wealth are important for successful delivery of this next big economic transition.

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This talk was presented to a local audience at TEDxLondonWomen, an independent event. TED's editors chose to feature it for you.

Read more about TEDx.

Find out more about how we green the economy in a way that also addresses inequality and injustice from the IPPR Environmental Justice Commission.

Find out more about how we green the economy in a way that also addresses inequality and injustice from the Scottish Government Just Transition Commission.