Rory Sutherland:
Rory Sutherland: Perspektiv betyder alt

TEDxAthens · 18:24 · Filmed Dec 2011
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Omstændighederne for vores liv har måske mindre betydning, end hvordan vi ser på dem, siger Rory Sutherland. Ved TEDxAthen, fører han en overbevisende sag for hvordan omfortolkning er nøglen til lykke.

Advertising guru
Rory Sutherland stands at the center of an advertising revolution in brand identities, designing cutting-edge, interactive campaigns that blur the line between ad and entertainment. Full bio
This talk was presented to a local audience at TEDxAthens, an independent event. TED editors featured it among our selections on the home page.



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