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Paul Zak:
Paul Zak: Dôvera, morálka — a oxytocín

TEDGlobal 2011 · 16:34 · Filmed Jul 2011
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Čo poháňa našu túžbu správať sa morálne? Neuroekonóm Paul Zak vysvetľuje, prečo verí, že oxytocín (hovorí mu "molekula morálky") je zodpovedný za dôveru, empatiu a iné pocity, ktoré pomáhajú budovať stabilnú spoločnosť.

Neuroeconomist
A pioneer in the field of neuroeconomics, Paul Zak is uncovering how the hormone oxytocin promotes trust, and proving that love is good for business. Full bio
This talk was presented at an official TED conference, and was featured by our editors on the home page.

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