Email ThisWe loved this ad's smart use of social media to engage tens of thousands in a journey through the random interconnectivity of modern life. The film was originally delivered through a Facebook app that incorporated users' webcams, and displayed their pictures on TV screens throughout the Persian Gulf.
Posted Mar 2011
Comment on this Ad Worth Spreading
23 total comments
This comment will be attributed to . Not ? Sign out.
About this ad
About Batelco
Batelco Group provides telecoms services to the Middle East, Africa and South Asia.
About FP7/BAH
FP7/BAH is an advertising agency based in Bahrain.
Ads to watch next
Subscribe to TED
Video RSSAbout Ads Worth Spreading
With Ads Worth Spreading, we're seeking to reverse the trend of online ads being aggressively forced on users. We want to nurture ads so good you choose to watch. We invite you to view, comment, rate -- and share! More ยป
This comment will be attributed to . Not ? Sign out.