William McDonough:
וויליאם מק'דונו על עיצוב מעריסה לעריסה.

TED2005 · 20:05 · Filmed Feb 2005
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האדריכל והמעצב "הירוק" וויליאם מק'דונו שואל איך יראו הבניינים והמוצרים אם מעצבים יקחו בחשבון את "כל הילדים, כל המינים, בכל הזמנים".

Architect William McDonough believes green design can prevent environmental disaster and drive economic growth. He champions “cradle to cradle” design, which considers a product's full life cycle — from creation with sustainable materials to a recycled afterlife. Full bio
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