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Seth Godin nos habla sobre el pan lactal

TED2003 · 17:01 · Filmed Feb 2003
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En un mundo con tanta oferta y tan poco tiempo, nuestra elección lógica es ignorar lo común. El gurú del marketing, Seth Godin, nos revela por qué cuando es cuestion de captar nuestra atención, las malas ideas o las bizarras son más triunfadoras que las aburridas.

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Marketer and author
Seth Godin is an entrepreneur and blogger who thinks about the marketing of ideas in the digital age. His newest interest: the tribes we lead. Full bio

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