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Malcolm Gladwell:
Malcolm Gladwell: O estranho conto da mira Norden.

TEDGlobal 2011 · 15:00 · Filmed Jul 2011
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O mestre contador de histórias Malcolm Gladwell conta-nos o conto da mira Norden, um instrumento pioneiro da tecnologia da Segunda Guerra Mundial com um resultado profundamente inesperado.

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Detective of fads and emerging subcultures, chronicler of jobs-you-never-knew-existed, Malcolm Gladwell's work is toppling the popular understanding of bias, crime, food, marketing, race, consumers and intelligence. Full bio

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