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David Kelley:
David Kelley sobre o design centrado no ser humano

TED2002 · 17:00 · Filmed Feb 2002
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David Kelley da IDEO fala que o design de produtos tornou-se menos sobre peças físicas e mais sobre a experiência do usuário. Ele mostra um vídeo dessa nova e mais ampla abordagem, incluindo cenas da loja da Prada em Nova York.

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Designer, educator
David Kelley’s company IDEO helped create many icons of the digital generation — but what matters even more to him is unlocking the creative potential of people and organizations to innovate routinely. Full bio

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