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Dan Ariely:
Dan Ariely apie skylėtas mūsų moralės normas.

TED2009 · 16:23 · Filmed Feb 2009
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Elgsenos ekonomikos atstovas Dan Ariely studijuoja mūsų moralės normų klaidas: slaptas priežastis, kurios mums leidžia sukčiauti ar vogti (kartais). Sumanios studijos padeda įrodyti jo teiginį, kad esame nuspėjamai iracionalūs ir mus galima paveikti būdais, kurių patys nesuvokiame.

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Behavioral economist
It's become increasingly obvious that the dismal science of economics is not as firmly grounded in actual behavior as was once supposed. In "Predictably Irrational," Dan Ariely tells us why. Full bio

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