Dan Ariely:
Controlamos as nossas decisões?

EG 2008 · 17:26 · Filmed Dec 2008
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Al Seckel: Visual illusions that show how we (mis)think

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O economista comportamental Dan Ariely, autor de "Previsivelmente Irracional", usa ilusões óticas clássicas e as suas inesperadas (e por vezes chocantes) descobertas para mostrar que não somos tão racionais como pensamos, quando tomamos decisões.

Behavioral economist
The dismal science of economics is not as firmly grounded in actual behavior as was once supposed. In "Predictably Irrational," Dan Ariely told us why. Full bio



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