TEDx » About TEDx » For TEDx sponsors

If you are planning on supporting a TEDx event, please take the following into consideration:

TEDx is an open-source community of events that inspire innovation, thought leadership, and visionary insights. Each TEDx event is independently organized by an extraordinary individual. These individuals are not hosting TEDx events for political reasons, monetary reward or personal gain. Rather, they are doing this because they truly believe in the power of ideas to change the world.

Many TEDx events are seeking the support of local companies who can offer ways to enhance the experience for their attendees -- most often through in-kind goods and services. If you own or represent a company which wants to explore opportunities for partnering with a TEDx event in your local area, read on.

An open-source community

Since each TEDx event is individually organized, there will more than likely be several TEDx events happening in your region or city. Each TEDx event has its own name and organizational team, unrelated to each other. They do, however all follow guidelines for content and formatting established by TED. (Note that while TED vets each of these individuals, TED has no way of guaranteeing the quality of their events.) If you elect to partner with a TEDx event, you'll make arrangements through the event's organizer directly.

Why become a TEDx partner?

You are encouraged to join in a collaborative relationship with TEDx if you choose to move forward and support a TEDx event. As a TEDx partner, you will have the opportunity to engage in an authentic dialogue with an elusive yet valuable audience: passionate, open-minded people in your community. You will have an opportunity to test your ideas for the future, and be challenged to positively impact your community and the planet in new ways.

Becoming a TEDx partner means you share in our vision of spreading ideas that are intended to change the world for the better. We look forward to having you join our global community of thought leaders and benefit from an individually tailored TEDx partnership.

The vision for TEDx

TEDx began as a grand experiment. The program has been embraced with passion and dedication by hundreds -- if not thousands -- of volunteer communities across the planet. We are excited about the possibilities of what this could mean to you as partners. We encourage you to see TEDx as an incubator for new ideas within your company. Partners should come to TEDx events not only to present new ideas, but as learners -- to learn from the community. Curate an opportunity for this community of thinkers, dreamers and visionaries to engage in a subject that is meaning for to you.

From a company's perspective, the TEDx program may seem quite experimental -- and, as such, a great opportunity for the partner to experiment. We look forward to hearing from you directly regarding any ideas you might have.

Choosing a TEDx event to partner with

As a partner, you will need to assess each TEDx event as you would any other conference you would consider supporting.

  • Review the organizer and team hosting the event
  • Review each team's track record -- (Is this the first TEDx event hosted by this team?)
  • Review the speaker lineup
  • Consier that smaller events often make for a far more targeted and meaningful experience. (Also, keep in mind that licensees who are organizing events with more than 100 attendees have attended an official TED conference.)

Rules / guidelines

  • The TEDx license is provided free to the organizer. We ask that TEDx events not charge more than 100 USD per admission ticket. (In order for TEDx licensees to host a quality event, they will need your support.)
  • In order to host a TEDx event with more than 100 attendees, the primary licensee needs to have attended an official TED conference. This creates a level of quality control, and potentially a higher level of sponsorship engagement.
  • We ask each organizer to submit a list of multinational sponsors they're interested in working with prior to reaching out to you, to avoid confusion with other TEDx and TED partnerships.
  • Whenever and wherever possible, partners should pay vendors directly.
  • Post-event, we ask the organizer to submit a summary of their event partnerships, along with full documentation of their event.
  • No partner can speak from the main stage of a TEDx event. Possibly the biggest faux pas any TEDx organizer makes is allowing their partners to pitch from the stage. TED retains the right to revoke their license should this happen.
  • From time to time, partners demonstrate a new product at TED -- however, only if the product is truly innovative and is being seen by the world for the first time. They presenting partner may not mention their company on stage.
  • We encourage concepts like "innovation alleys" -- areas outside of the main stage that show cool new ideas and products.

Opportunities for partners

  • Engage in authentic dialogue with your community
  • Engage with thought leaders of the community
  • Engage with speakers and experts in a specific area
  • Support action around a meaningful topic
  • Receive different point of views
  • Support meaningful pre-conference activities