Tim Brown:
Тим Браун подканва дизайнерите да мислят на едро

TEDGlobal 2009 · 16:50 · Filmed Jul 2009
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Тим Браун казва, че дизайнерската професия е твъре заета да създава елегантни, модни предмети - дори когато неотложни въпроси като достъпа до чиста вода показват, че тя би трябвало да играе по-голяма роля. Той призовава за отклонение към местно, сътрудническо и участващо "дизайнерско мислене".

Tim Brown is the CEO of the "innovation and design" firm IDEO — taking an approach to design that digs deeper than the surface. Full bio
This talk was presented at an official TED conference, and was featured by our editors on the home page.



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