Simon Sinek:
Zašto nam dobri vođe ulijevaju sigurnost

TED2014 · 11:59 · Filmed Mar 2014
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Simon Sinek: How great leaders inspire action

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Što čini dobrog vođu? Teoretičar menadžmenta Simon Sinek kaže da je to onaj tko ulijeva sigurnost svojim zaposlenicima, tko ih uvlači u krug sigurnosti. No stvaranje povjerenja i sigurnosti - posebno u trusnoj ekonomiji - znači preuzimanje ogromne odgovornosti.

Leadership expert
Simon Sinek explores how leaders can inspire cooperation, trust and change. He's the author of the classic "Start With Why"; his latest book is "Leaders Eat Last." Full bio
This talk was presented at an official TED conference, and was featured by our editors on the home page.



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