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Suvi genije narko kartela

TEDSalon NY2013 · 17:56 · Filmed Oct 2013
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U poslednjih 6 godina umrlo je oko 100.000 ljudi u Meksiku kao posledica nasilja nastalog zbog droge. Možda mislimo da ovo nema veze sa nama ali smo zapravo svi mi saučesnici, prema mišljenju profesora sa Jejla, Rodriga Kanalesa. U ovom nepokolebljivom govoru on pokazuje kako je tradicionalne znanje o kartelima potpuno pogrešno. Masakr se ne dešava zbog neukih zlikovaca bez lica koji se nepromišljeno međusobno ubijaju, već je rezultat jednog veoma ozbiljnog i sofisticiranog rukovođenja brendom.

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Business professor
Rodrigo Canales wants to understand how individuals influence organizations or systems—even those as complex as the Mexican drug cartels. Full bio

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