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Paul Bennett:
폴 벤냇의 "디테일안에서 디자인을 발견하기"

TEDGlobal 2005 · 14:10 · Filmed Jul 2005
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저명한 영국출신의 브랜드, 디자인 전문가인 폴 벤냇은 디자인이 꼭 엄청나게 큰 행동이 될 필요는 없으며 작고 범위가 넓으면서도 사소하게 무시될수 있었던 문제들에 대한 것일 수 있다고 합니다.

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Designer; creative director, Ideo
As a creative director at Ideo, Paul Bennett reminds us that design need not invoke grand gestures or sweeping statements to be successful, but instead can focus on the little things in life, the obvious, the overlooked. Full bio

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