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Jason Clay:
Jason Clay: 知名品牌如何幫助拯救生物多樣性

TEDGlobal 2010 · 19:29 · Filmed Jul 2010
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世界自然基金會的Jason Clay,曾說服100家主要公司生產永續商品,他提到全球市場將為了保護地球,改變目前過份消耗的模式。聆聽他傑出的圓桌會議,是如何讓互為競爭敵手的大品牌公司,同意在讓他們的商品上架前,開始綠色消費革命的第一步。

Market transformer
Jason Clay is a WWF vice-president who works with big corporations to transform the global markets they operate in, so we can produce more with less land, less water and less pollution. Full bio
This talk was presented at an official TED conference, and was featured by our editors on the home page.

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