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Jason Clay: 知名品牌如何幫助拯救生物多樣性

TEDGlobal 2010 · 19:29 · Filmed Jul 2010
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世界自然基金會的Jason Clay,曾說服100家主要公司生產永續商品,他提到全球市場將為了保護地球,改變目前過份消耗的模式。聆聽他傑出的圓桌會議,是如何讓互為競爭敵手的大品牌公司,同意在讓他們的商品上架前,開始綠色消費革命的第一步。

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Market transformer
Jason Clay is a WWF vice-president who works with big corporations to transform the global markets they operate in, so we can produce more with less land, less water and less pollution. Full bio

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