George Whitesides

Toward a science of simplicity

18:35 •
Filmed Jan 2010 at TED2010
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Simplicity: We know it when we see it — but what is it, exactly? In this funny, philosophical talk, George Whitesides chisels out an answer.

George Whitesides
/ Chemist

In his legendary career in chemistry, George Whitesides has been a pioneer in microfabrication and nanoscale self-assembly. Now, he's fabbing a diagnostic lab on a chip.  Full bio.

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