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Amy Lockwood: Vendere preservativi in Congo

TEDGlobal 2011 · 4:16 · Filmed Jul 2011
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L'HIV è un problema molto serio nella Repubblica del Congo, e gli enti di aiuti umanitari hanno inondato il paese con preservativi gratuiti ed economici. Tuttavia poche persone li usano. Perché? Amy Lockwood, "operatrice di mercato ravveduta"ci propone una risposta sorprendente che capovolge il modello di filantropia tradizionale. (Alcune immagini sono a carattere sessuale).

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Global development worker
Amy Lockwood is the deputy director of Stanford's Center for Innovation in Global Health, where she looks at new solutions to big problems. Full bio

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