Alex Laskey

How behavioral science can lower your energy bill

8:11 •
Filmed Jan 2013 at TED2013
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What's a proven way to lower your energy costs? Would you believe: learning what your neighbor pays. Alex Laskey shows how a quirk of human behavior can make us all better, wiser energy users, with lower bills to prove it.

Alex Laskey
/ Energy software maker

Alex Laskey helps power companies to help their customers cut down — using data analysis, marketing and a pinch of psychology.  Full bio.

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