Joe Sabia investigates new ways to tell stories -- meshing viral video and new display technologies with old-fashioned narrative.
Joe Sabia calls himself a "conceptor, creator, consultant, collaborator and curator" who helps companies and organizations tell better stories. But you may know him as the creator of ...
"Tupac in Kazakhstan," which pieced together dozens of Kazakhs to sing Changes by Tupac Shakur.
"Seven Minute Sopranos,"a lightning retell of the Sopranos saga.
... and many more viral videos -- some created with the CDZA musicians' collective.
“In 6,000 years of storytelling, [people have] gone from depicting hunting on cave walls to depicting Shakespeare on Facebook walls.”
“In its 400 years of existence, storytellers never evolved the book as a storytelling device.”
“The book was the king of storytelling. It was venerable. It was ubiquitous. But it was a little bit boring.”