Sendhil Mullainathan:
Sendhil Mullainathan: Como resolver problemas sociais com uma cutucada

TEDIndia 2009 · 18:01 · Filmed Nov 2009
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Ganhador do prêmio MacArthur, Sendhil Mullainathan vale-se da economia comportamental para estudar um difícil conjunto de problemas sociais — aqueles que sabemos resolver, mas não o fazemos. Sabemos reduzir a mortalidade infantil provocada por diarréia, prevenir cegueira relacionada a diabetes e como implementar tecnologia de células solares... contudo ainda não o fazemos ou não o conseguimos. Por que?

Behavioral economist
Sendhil Mullainathan asks a compelling question: what are the irrational choices we make that perpetuate poverty, corruption, discrimination? Full bio
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