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Jan Chipchase:
The anthropology of mobile phones

TED2007 · 16:03 · Filmed Mar 2007

Nokia researcher Jan Chipchase's investigation into the ways we interact with technology has led him from the villages of Uganda to the insides of our pockets. He's made some unexpected discoveries along the way.

User anthropologist
As Executive Creative Director of global insights for frog design, Jan Chipchase travels around the world and inside our pockets in search of behavioral patterns that will inform the design of products we don't even know we want. Yet. Full bio