Charlene Li: Giving up control: Leadership in the digital era

About this talk: In business today, the need for innovation and rapid decision-making trumps yesterday’s drive for efficiency. How does this influence what it means to be an effective leader? Charlene Li explains that it’s less about control and more about empowerment: enabling employees to acquire the information they need, so they can make their own decisions.

About this speaker

Charlene is CEO and Principal Analyst at Altimeter Group, and author of The New York Times bestseller Open Leadership. She is also the coauthor of the critically acclaimed, bestselling book Groundswell, named one of 2008’s best business books. She is one of the foremost experts on social media, and a consultant and independent thought leader on leadership, strategy, social technologies, interactive media and marketing. Fast Company recognized Charlene as one of the 100 most creative people in business in 2010, and one of the most influential women in technology in 2009. You can follow her blog at charleneli.com/blog.

About this event

TED@IBM was a TED-curated event featuring a diverse group of speakers from across the IBM community. Jointly produced by TED and IBM, the event put a spotlight on ideas, data and insights that celebrates the thinkers reimagining our world.

About TED Institute talks

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