The digital platforms you and your family use every day -- from online games to education apps and medical portals -- may be collecting and selling your children's data, says anthropologist Veronica Barassi. Sharing her eye-opening research, Barassi urges parents to look twice at digital terms and conditions instead of blindly accepting them -- and to demand protections that ensure their kids' data doesn't skew their future.

Veronica Barassi: What tech companies know about your kids

What tech companies know about your kids

Data traces from digital platforms may impact children's futures, affecting loans, jobs, and rights without their awareness.

Data from children's early digital interactions are sold, shaping profiles used by banks, employers, even predicting criminality.

AI and predictive analytics, while promising for healthcare or climate, falter in profiling humans due to inherent biases.