Tim Leberecht:
提姆‧拉伯瑞克:三種 (有效) 放任品牌的方法

TEDGlobal 2012 · 6:30 · Filmed Jun 2012
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個人、公司或品牌可以緊密掌控自身名譽的時代已經過去 (假設真有過這時代的話)。網路交談和評論意味著,如果你是重要的,有關你或你的品牌的討論都將會無止無休、天馬行空、完全不受控制地進行著。提姆‧拉伯瑞克提出了三個重要建議,來接受控制權的流失、設計控制權的釋出、和運用失控來重申自身價值。

Business romantic
A humanist in Silicon Valley, Tim Leberecht argues that in a time of artificial intelligence, big data and the quantification of everything, we are losing sight of the importance of the emotional and social aspects of our work. Full bio
This talk was presented at an official TED conference, and was featured by our editors on the home page.



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