Rory Sutherland:
Рори Сазерлэнд: Угол зрения — наше всё

TEDxAthens · 18:24 · Filmed Dec 2011
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Rory Sutherland: Life lessons from an ad man

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Обстоятельства влияют на нашу жизнь меньше, чем то, как мы на них смотрим, утверждает Рори Сазерлэнд. На TEDxAthens он приводит ряд убедительных примеров того, как взгляд на вещи под другим углом может быть ключом к счастью.

Advertising guru
Rory Sutherland stands at the center of an advertising revolution in brand identities, designing cutting-edge, interactive campaigns that blur the line between ad and entertainment. Full bio
This talk was presented to a local audience at TEDxAthens, an independent event. TED editors featured it among our selections on the home page.



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