Melinda Gates:
メリンダ・フレンチ・ゲイツ:NGOがコカコーラから学べること

TEDxChange · 16:28 · Filmed Sep 2010
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現場の状況を理解したマーケティングと流通業者のグローバルネットワークを築き、どんな僻地の村でもコーラの需要があり購入可能にしているコカコーラ。そんなコカコーラのような企業をNGOは見習うべきだとTEDxChangeでメリンダ・ゲイツが挑発的な議論を展開します。そしてこのやり方はコンドーム、公衆衛生、予防接種などでも利用されるべきではないのか?と問います。

Philanthropist
Melinda French Gates is co-chair of the Bill & Melinda Gates Foundation, where she puts into practice the idea that every life has equal value. Full bio
This talk was presented to a local audience at TEDxChange, an independent event. TED editors featured it among our selections on the home page.

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