Malcolm Gladwell

The strange tale of the Norden bombsight

15:00 •
Filmed Jan 2011 at TEDGlobal 2011
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Master storyteller Malcolm Gladwell tells the tale of the Norden bombsight, a groundbreaking piece of World War II technology with a deeply unexpected result.

Malcolm Gladwell
/ Writer

Detective of fads and emerging subcultures, chronicler of jobs-you-never-knew-existed, Malcolm Gladwell's work is toppling the popular understanding of bias, crime, food, marketing, race, consumers and intelligence.  Full bio.

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