Name: The future of business is the "mesh"
Uploaded: 2011-02-17T15:56:00Z
Duration: 14 min 30 s
Description: Lisa Gansky, author of "The Mesh," talks about a future of business that's about sharing all kinds of stuff, either via smart and tech-enabled rental or, more boldly, peer-to-peer. Examples across industries -- from music to cars -- show how close we are to this meshy future.

Lisa Gansky, author of "The Mesh," talks about a future of business that's about sharing all kinds of stuff, either via smart and tech-enabled rental or, more boldly, peer-to-peer. Examples across industries -- from music to cars -- show how close we are to this meshy future.

Lisa Gansky: The future of business is the "mesh"

The future of business is the "mesh"

Zipcar's success story illustrates how innovative sharing models can transform ownership, offering flexibility and efficiency.

Sharing failures and successes in platforms like Velib accelerates learning, avoiding costly mistakes and fostering innovation.

Sharing trumps owning: Access to goods & services often more cost-effective than ownership, sparking a new business ethos.