Step up to sustainable leadership
Karin Ekberg |
TEDxErasmusUniversityRotterdam
• October 2021
I spent my first 20 summers on Öland on the Swedish East Coast. During walks
with my grandfather – looking up to him - I asked myself the question: “What does
it take to be a role model?”
During my 35 years of experience, I have seen the vast impact we have on
environmental and social issues – sustainability. What we need is leadership for
sustainability and I will present 5 principles you can follow to become a great
leader for sustainability:
• Principle 1 is Leadership engagement and communication
• Principle 2 is Sustainability strategy as an integral part of the business
strategy
• Principle 3 is Integration into business processes and value chain approach
• Principle 4 is Lean operations
• ... and finally, Principle 5 is the business case
So, what does it take to be a role model?
As a leader of an organization – be it small, be it a multinational corporation – or
as a leader of yourself as an individual - you have the power to create change and
drive sustainable innovations