Justin Baldoni is an actor, director and entrepreneur whose efforts are focused on creating impactful media. He can be seen playing Rafael on CW’s award-winning phenomenon Jane the Virgin. In 2012, Baldoni created the most watched digital documentary series in history, My Last Days, a show about living told by the dying. On the heels of that success, Baldoni founded Wayfarer Entertainment, a digital media studio focused on disruptive inspiration.

In 2014 Baldoni started the annual Carnival of Love with a mission to improve the way the Los Angeles community views and interacts those experiencing homelessness. To support his work on Skid Row, he started the Wayfarer Foundation, which supports his work breaking the cycle of homelessness and supporting individuals facing terminal illness.