Skip to main content
Skip to search
Ideas change everything
WATCH
TED Talks
Browse the library of TED talks and speakers
Playlists
100+ collections of TED Talks, for curious minds
TED Series
Go deeper into fascinating topics with original video series from TED
TED-Ed videos
Watch, share and create lessons with TED-Ed
TEDx Talks
Talks from independently organized local events
DISCOVER
Topics
Explore TED offerings by topic
Podcasts
Explore the TED Audio Collective
Ideas Blog
Our daily coverage of the world of ideas
Newsletters
Inspiration delivered straight to your inbox
ATTEND
Conferences
Take part in our events: TED, TEDGlobal and more
TEDx Events
Find and attend local, independently organized events
TED on Screen
Experience TED from home
TED Courses
Learn from TED speakers who expand on their world-changing ideas
PARTICIPATE
Nominate
Recommend speakers, TED Prize recipients, Fellows and more
Organize a local TEDx Event
Rules and resources to help you plan a local TEDx event
Translate
Bring TED to the non-English speaking world
TED Fellows
Join or support innovators from around the globe
ABOUT
Our Organization
Our mission, history, team, and more
Conferences
TED Conferences, past, present, and future
Programs & Initiatives
Details about TED's world-changing initiatives
Partner with TED
Learn how you can partner with us
TED Blog
Updates from TED and highlights from our global community
SIGN IN
MEMBERSHIP
Type to search
設計和人生中，第一印象的藝術
2,131,125 views |
奇普·基德 |
TEDSalon NY2015
• May 2015
Read transcript
封面設計師奇普·基德實在太清楚我們如何根據第一印象評斷事情了。在這場充滿樂趣、行雲流水的演說中，他介紹了兩種設計師用來做瞬間溝通的技巧 — 清晰度和神祕感 — 以及他們何時出現、為什麼、該怎麼用。他讚頌了一些漂亮的、實用的設計，奚落了一些不那麼好的設計，並分享了他自己一些經典書本封面設計背後的思維。
design
creativity
literature
TED Books
books
TED is supported by ads and partners
