Ideas worth spreading

Why not make video games for girls?

489,155 views | Brenda Laurel • TED1998

At TED in 1998, Brenda Laurel asks: Why are all the top-selling videogames aimed at little boys? She spent two years researching the world of girls (and shares amazing interviews and photos) to create a game that girls would love.

At TED in 1998, Brenda Laurel asks: Why are all the top-selling videogames aimed at little boys? She spent two years researching the world of girls (and shares amazing interviews and photos) to create a game that girls would love.

This talk was presented at an official TED conference. TED's editors chose to feature it for you.

About the speaker

Brenda Laurel

Designer and theorist

See speaker profile

Brenda Laurel has been part of several major revolutions in the way humans use computers: virtual reality, interactive narratives and some fresh approaches to gaming.

Mary Flanagan | The MIT Press, 2013 | Book

Critical Play

Anne Balsamo | Duke University Press, 2011 | Book

Designing Culture

Drew Davidson (Editor) | ETC Press, 2008 | Book

Beyond Fun

Brenda Laurel (Editor) | The MIT Press, 2003 | Book

Design Research

Learn more

This talk was presented at an official TED conference. TED's editors chose to feature it for you.