Information and new generations: what did go wrong ?
Bianca Arrighini Livia Viganò |
TEDxMilano
• May 2022
In order to create a better future, it is critical that new generations are informed and aware of what is happening in the world. Bianca Arrighini and Livia Viganò started Factanza, the media brand that is revolutionizing the way information is done for GenZ and Millennials, communicating with their language and on their channels. This talk offers their reflection on the publishing industry and their tips on how to win over a young audience.
This talk was given at a TEDx event using the TED conference format but independently organized by a local community.
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