x = independently organized TED event

Theme: Discovering the Future of Media

This event occurred on
June 7, 2013
9:00am - 4:00pm EDT
(UTC -4hrs)
St. Petersburg, FL
United States

What makes this day unique is the variety of speakers at the intersection of technology and media — and the access that participants will have to these folks. How often do you get to talk to someone, like David Carr about his experiences at the New York Times, or pick Burt Herman’s brain about his vision for creating Storify?

Limiting the group to a select group of 100 people and structuring the day to include conversation breaks helps facilitate this interaction. During each of the day’s three conversation breaks, the group will break up into smaller groups to discuss what the speakers shared. The speakers will be floating among the groups, so that audience members can ask additional questions and share their own ideas.

In addition to hearing a lot of fresh ideas from some of the most innovative minds thinking about media, participants will begin to digest and think about ways they can apply these new ideas to their own work even before they leave Poynter.

Participants will learn:

What form(s) will journalism take in the future?
What can organizations outside of journalism teach us about the future of media?
How do we navigate some of the biggest challenges currently facing journalism?
What else do we need to know as we think about the future of media?

Here’s what past participant had to say about TEDx Poynter:

“Love the Poynter Institute AND the $50 fee made it affordable. Too often these programs are too expensive.” - Laura York, Laura York PR

“Tremendous amount of information and inspiration in a very short, engaging time frame.” - Michael Bell, Executive Director, Suncoast Hospice Foundation

Who Will Benefit:
Those who are interested in social media and journalism: journalists, bloggers, social media users, advertising and marketing professionals, strategists and entrepreneurs.

Poynter Institute for Media Studies
801 3rd St S
St. Petersburg, FL, 33701
United States
Event type:
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Speakers may not be confirmed. Check event website for more information.

Patty Aufderheide

Patricia Aufderheide is University Professor in the School of Communication at American University in Washington, D.C., and director of the Center for Social Media there. She is the co-author with Peter Jaszi of Reclaiming Fair Use: How to Put Balance Back in Copyright (University of Chicago Press, July 2011), and author of, among others, Documentary: A Very Short Introduction (Oxford, 2007), The Daily Planet (University of Minnesota Press, 2000), and of Communications Policy in the Public Interest (Guilford Press, 1999). She heads the Fair Use and Free Speech research project at the Center, in conjunction with Prof. Peter Jaszi of American University’s Washington College of Law; the Project’s latest work is a Set of Principles in Fair Use for Journalism. She has been a Fulbright and John Simon Guggenheim fellow and has served as a juror at the Sundance Film Festival among others. She has received numerous journalism and scholarly awards, including the Preservation and Scholarship award in 2006 from the International Documentary Association, a career achievement award in 2008 from the International Digital Media and Arts Association, and the Woman of Vision Award from Women in Film and Video (DC) in 2010. Aufderheide serves on the board of directors of Kartemquin Films, a leading independent social documentary production company, and and on the editorial boards of a variety of publications, including Communication, Law and Policy and In These Times newspaper. She has served on the board of directors of the Independent Television Service, which produces innovative television programming for underserved audiences under the umbrella of the Corporation for Public Broadcasting, and on the film advisory board of the National Gallery of Art. She received her Ph.D. in history from the University of Minnesota.

Jessica Bennett

Jessica Bennett is a writer, editor and producer with a decade of experience in magazine journalism and online media. She is the Executive Editor of Tumblr, where she oversees original feature content, and has written for The New York Times, The Atlantic, Newsweek and The Daily Beast, where she is a contributing editor. Bennett spent seven years at Newsweek Magazine, where she was a reporter, editor, and ultimately senior writer, focused on longform features, multimedia packages and commentary on social trends, culture and women’s issues. She has written cover stories on young women and marriage, cyberbullying, gay rights, and was the co-author of a special report about sexism in the media to mark the 40th anniversary of a landmark gender discrimination suit against Newsweek. A native of Seattle, Jessica’s work has been honored by the Society for Professional Journalists, the Newswomen’s Club of New York and the New York Press Club, which named her the city’s best young journalist.

Tim Burke

Tim Burke has served as Video/Assignment Editor at Deadspin since October 2011. In addition to managing the site’s media entities he has led major investigative stories including the Manti Te’o/Lennay Kekua hoax and NBC’s exclusion of a memorial tribute from its 2012 Summer Games broadcast. He previously served in the same role at SportsGrid after spending ten years in higher education where he taught communication courses and completed doctoral coursework at the University of South Florida.

Sarah Evans

Sarah Evans (@prsarahevans) is the chief evangelist at Tracky and owner of Sevans Strategy, a public relations and new media consultancy. She’s the author of new book, [RE]FRAME: Little Inspirations For A Larger Purpose(published by SlimBooks). It’s her personal mission to engage and employ the use of emerging technologies in all communication that connects her with a rapidly growing base of more than 120,000 people. A “for good” advocate, Sarah worked with a local crisis center to raise more than $161K in three weeks via social media and is a team member of the Guinness Book World Record holding #beatcancer. Sarah can be seen in Vanity Fair’s Americas Tweethearts, Forbes’ 14 Power Women to Follow on Twitter and Entrepreneur’s Top 10 Hot Startups of 2010.

Daniel Gulati

Daniel Gulati is an author at Harvard Business Review. His best-selling book “Passion & Purpose: Stories from the Best and Brightest Young Business Leaders” was selected to the JP Morgan 13th Annual Summer Reading List as a top 10 non-fiction work of 2012. His acclaimed Harvard Business Review articles on careers and digital culture reach millions of readers globally. Prior to this, Daniel was the Founding CEO of FashionStake, a fashion e-commerce company acquired by Fab.com in 2012. He holds an MBA from Harvard, where he received the Robert F. Jasse Distinguished Award in Entrepreneurship & Leadership.

Eli Pariser

Eli Pariser is an author, online organizer, and the co-founder of Upworthy, a new startup focused on making content that matters go viral. During his time at MoveOn.org, from 2001 to 2008, the organization grew by 10 times and collected nearly $120,000,000 in small donations. His book, The Filter Bubble: What the Internet is Hiding from You, is a New York Times bestseller, and his TED talk on the same topic has been seen over 2 million times and was called one of the top talks of the year by TED curator Chris Andreson. Eli also helped start Avaaz.org, a global online movement with over 15 million members in nearly every country, and has served on the boards of the Open Society Foundations’ US Programs, the New Organizing Institute, Avaaz, MoveOn, Access, and a number of other organizations. Eli grew up in Lincolnville, ME, and attended Bard College at Simon’s Rock. He now lives in Fort Greene in Brooklyn, NY.

Matt Waite

Matt Waite is a professor of practice at the College of Journalism and Mass Communications, teaching reporting and digital product development. He is also a graduate of the college, earning his Bachelor of Journalism in 1997. Prior to joining the faculty, he was the Senior News Technologist for the St. Petersburg Times of Florida and the principal developer of the Pulitzer Prize winning PolitiFact. In 2007, he began working as a hybrid journalist/programmer, combining reporting experience and web development to create new platforms for journalism. The first platform he developed was PolitiFact, a website that fact checks what politicians say. The site became the first website awarded the Pulitzer Prize in 2009. After PolitiFact, he and the New Products Development Team built journalistic products involving entertainment listings, high school sports, local crime and real estate. His projects tripled traffic to high school sports content, doubled local audience, won awards and accounted for more than 50 percent of all traffic to the St. Petersburg Times websites in less than a year. Before becoming a web developer, he was an award-winning investigative reporter. He began his journalism career at the Arkansas Democrat-Gazette in Little Rock, covering police and breaking news, including deadly tornadoes and the crash of American Airlines flight 1420 in 1999. In 2000, he moved to the Times, covering crime and city government in a suburban county. In 2003 he moved to the metro staff of the Times and later moving to the investigative staff. From 2005-2007, he co-authored a series of award-winning stories about Florida’s vanishing wetlands. That work was later expanded into a book, Paving Paradise: Florida’s Vanishing Wetlands and the Failure of No Net Loss, published in 2009 by the University Press of Florida. In 2009, he co-founded Hot Type Consulting, a company that builds applications for media outlets. Hot Type has helped launch a major new non-profit journalism entity in the Texas Tribune, worked with the largest news organization in the world in Reuters, developed mobile applications and has produced award-winning websites for other clients.

Organizing team


Saint Petersburg, FL, United States