Theme: Creativity is a profession!

Thank you to all the people who attended TEDxIED 2012 by IED Research Centre.

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TEDxIED TEDxIED 2012 was on September 20th, organized by IED, European Institute of Design, born in 1966 and known as the school of design, fashion, communicaton and visual arts. We have schools in Italy, Spain and Brazil.
This event is hosted in Milan and curated by IED Research Centre: we work with companies and students to provide innovative solutions in the fields of design, fashion and communication, and intend to be the centre where research and experimentation meet. Our team of researchers, projects managers, designers, communication experts and students has adopted a multidisciplinary approach since 1975.

The title of TEDxIED is "creativity is a profession", since we think that it has all the characteristics of a job. The creative as a lawyer, a doctor, an engineer.
We believe that creativity has always been underrated, but now occupies a key role to revive the Italian and international economy and is itself a fundamental driver of productivity.
TEDxIED host creative thinkers who, through their speeches, will analyze all the characteristics that make creativity a full profession. They will speak about Time, Creative Process, Team Working, Economic Value, Network, Sharing, Social Value, Transversality.

IED Milano
Via Amatore Sciesa 4
Milan, 20135
Italy

Franco Bolelli

Philosopher - TEDXIED Keyword: Transversality. Now more than ever, any person who works as a creative must embrace the plurality of cognition.

Ottavia Spaggiari

Journalist - TEDXIED Keyword: Social Value. Creativity grows innovation and improve the quality of life.

Christian Meyer

Musician - TEDXIED Keyword: Creative Process. Who said that inspiration can be improvised?

Davide Dattoli

Digital Strategist - TEDXIED Keyword: Sharing. The co-working is one of the more creative ideas of our millennium.

Alfredo Accatino

Creative Director - TEDXIED Keyword: Economic Value. Creativity must be paid.

Riccardo Luna

Journalist - TEDXIED Keyword: Internet. Can any profession being done without internet, now?

Lorenzo Palmeri

Designer - TEDXIED Keyword: Team Working. The genius is a team work.

Lorenzo Petrantoni

Illustrator - TEDXIED Keyword: Time. Develop ideas, plan them, is an activity that needs time.