William McDonough:
William McDonough o designu od kolébky ke kolébce

TED2005 · 20:05 · Filmed Feb 2005
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Ekologicky smýšlející architekt a návrhář William McDonough se ptá, jak by naše budovy a výrobky vypadaly, kdyby návrháři brali v potaz "všechny děti, všechny živočišné druhy, po veškerý čas."

Architect William McDonough believes green design can prevent environmental disaster and drive economic growth. He champions “cradle to cradle” design, which considers a product's full life cycle — from creation with sustainable materials to a recycled afterlife. Full bio
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