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Set Godin o plemenima koja vodimo

TED2009 · 17:29 · Filmed Feb 2009
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Set Godin tvrdi da je internet uništio masovni marketing i obnovio ljudske socijalne jedinice iz daleke prošlosti: plemena. Osnovana na zajedničkim idejama i vrednostima, plemena daju običnim ljudima moć da vode do velike promene. On nas poziva da to učinimo.

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Marketer and author
Seth Godin is an entrepreneur and blogger who thinks about the marketing of ideas in the digital age. His newest interest: the tribes we lead. Full bio

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