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Seth Godin despre triburile pe care le conducem

TED2009 · 17:29 · Filmed Feb 2009
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Seth Godin susţine că internetul a pus capăt marketingului de masă şi a readus în atenţie o formă de organizare socială din trecutul îndepărtat: triburile. Bazându-se pe valori şi idei puse la comun, triburile oferă oamenilor obişnuiţi puterea de a conduce şi de a face schimbări mari. El ne îndeamnă să facem la fel.

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Marketer and author
Seth Godin is an entrepreneur and blogger who thinks about the marketing of ideas in the digital age. His newest interest: the tribes we lead. Full bio

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