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Ross Lovegrove:
Ross Lovegrove toont organische designs

TED2005 · 19:30 · Filmed Feb 2005
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Designer Ross Lovegrove wijdt uit over zijn filosofie van "vetvrij" design en biedt inzicht in diverse van zijn buitengewone producten, waaronder de Ty Nant-waterfles en de Go-stoel.

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Industrial designer
Known as "Captain Organic," Ross Lovegrove embraces nature as the inspiration for his "fat-free" design. Each object he creates — be it bottle, chair, staircase or car — is reduced to its essential elements. His pieces offer minimal forms of maximum beauty. Full bio

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