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Rory Sutherland:
Rory Sutherland: La prospettiva è tutto

TEDxAthens · 18:24 · Filmed Dec 2011
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Le circostanze della vita possono avere meno importanza rispetto a come le percepiamo, dice Rory Sutherland che, a TEDxAthens, porta avanti l'irresistibile idea secondo la quale il nostro modo di vedere le cose in una nuova prospettiva è la chiave della felicità.

pin This talk was presented to a local audience at TEDxAthens, an independent event. TED editors featured it among our selections on the home page.
Advertising guru
Rory Sutherland stands at the center of an advertising revolution in brand identities, designing cutting-edge, interactive campaigns that blur the line between ad and entertainment. Full bio

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