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Rory Sutherland:
Rory Sutherland: La prospettiva è tutto

TEDxAthens · 18:24 · Filmed Dec 2011
Subtitles available in 28 languages
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Rory Sutherland: Rory Sutherland: La prospettiva è tutto
18:24 · Filmed December 2011 at TEDxAthens · Subtitles available in 28 languages

Le circostanze della vita possono avere meno importanza rispetto a come le percepiamo, dice Rory Sutherland che, a TEDxAthens, porta avanti l'irresistibile idea secondo la quale il nostro modo di vedere le cose in una nuova prospettiva è la chiave della felicità.

Advertising guru
Rory Sutherland stands at the center of an advertising revolution in brand identities, designing cutting-edge, interactive campaigns that blur the line between ad and entertainment. Full bio
This talk was presented to a local audience at TEDxAthens, an independent event. TED editors featured it among our selections on the home page.

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