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为什么商业有助于解决社会问题?
2,915,911 views |
迈克尔·波特 |
TEDGlobal 2013
• June 2013
Read transcript
为什么在解决社会最严峻的问题时,我们乐于求助非盈利组织、民间机构和政府?迈克尔·波特承认,作为一个商学院教授,他有个人偏见。但他希望用他的例子告诉大家,可以试着让商业解决像气候转变和水资源获取等大型社会问题。为什么?因为商业解决问题时,它能获得利润——这就让解决方案生生不息。
business
social change
communication
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