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Melinda Gates:
What nonprofits can learn from Coca-Cola

TEDxChange · 16:28 · Filmed Sep 2010
Subtitles available in 31 languages
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Melinda Gates: What nonprofits can learn from Coca-Cola
16:28 · Filmed September 2010 at TEDxChange · Subtitles available in 31 languages

In her talk, Melinda Gates makes a provocative case for nonprofits taking a cue from corporations such as Coca-Cola, whose plugged-in, global network of marketers and distributors ensures that every remote village wants — and can get — a Coke. Why shouldn't this work for condoms, sanitation, vaccinations too? (Filmed at TEDxChange.)

Philanthropist
Melinda French Gates is co-chair of the Bill & Melinda Gates Foundation, where she puts into practice the idea that every life has equal value. Full bio
This talk was presented to a local audience at TEDxChange, an independent event. TED editors featured it among our selections on the home page.

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