Margaret Heffernan:
مارگارت هِفرنان: جرأت مخالفت

TEDGlobal 2012 · 12:56 · Filmed Jun 2012
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بیشتر افراد بطور ذاتی از جدال دوری می کنند، اما آنطور که "مارگارت هِفرنان" به ما نشان می دهد، مخالفتِ خوب، محور پیشرفت است. او با مثال توضیح می‌دهد (گاهی خلاف شواهد) که چطور بهترین شرکا، تاییدکننده‌ی یکدیگر نیستند — و چطور گروههای بزرگ تحقیق، روابط و تجارتها، باعث مخالفت عمیق افراد می‌شوند.

Management Thinker
The former CEO of five businesses, Margaret Heffernan explores the all-too-human thought patterns — like conflict avoidance and selective blindness — that lead managers and organizations astray. Full bio
This talk was presented at an official TED conference, and was featured by our editors on the home page.



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